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Precision Toyota of Tucson Blog

Advertising That’s More Than ‘Hot Air’

March 23rd, 2017 by

Torrance, Calif. (March 23, 2017) – Toyota Mirai trailblazing customers care about the air – their vehicle emits nothing but water vapor.  Now, the fuel cell car’s newest campaign is blazing a trail with eco-billboard technology that will help Californians breathe even easier.     

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Toyota Brings Swagger and Sportiness to New York International Auto Show With Debut of 2018 Sienna Van and Yaris Hatchback

March 22nd, 2017 by

TORRANCE, Calif. March 22, 2017 – – Large and small.  Swagger and sportiness.  That is what Toyota will be rolling into their display at the 2017 New York International Auto Show (NYIAS) next month with the debut of two freshened models, the 2018 Sienna van and subcompact Yaris hatchback.    

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Rally RAV4 Finishes Second at 100 Acre Wood

March 20th, 2017 by

Torrance, Calif., March 21, 2017— Driver Ryan Millen and co-driver Rhianon Gelsomino took the Rally RAV4 to the second step of the podium this past weekend at the Rally America Rally in 100 Acre Wood in Salem, Missouri. The finish was extraordinarily close, after 17 stages and nearly 2 hours of racing, the Rally RAV4…

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Fact Sheet: Ignite Institute at Roebling Innovation Center

March 17th, 2017 by
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Toyota is donating its Quality & Production Engineering Laboratory facility in Erlanger, Kentucky, to create the Ignite Institute at Roebling Innovation Center, a new STEAM-based education center to serve the Northern Kentucky/Greater Cincinnati region. Ignite Institute will focus on project-based learning in science, technology, engineering, arts, and mathematics, with real industry-case methodology, honing passion and…

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Toyota and Rally RAV4 Go Back to 100 Acre Wood with a Vengeance

March 16th, 2017 by

Torrance, Calif., March 16, 2017 — Well-rested and heading into the next race of 2017, the Toyota Rally RAV4 piloted by Ryan Millen is prepared for a second stop in as many years at the 100 Acre Wood rally, held in Salem, Steelville, and Potosi, Missouri this Friday and Saturday, March 17 and 18.

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Huntsville to Hollywood

February 24th, 2017 by
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HUNTSVILLE, Ala. (February 24, 2017) – If the 5 million engines that Toyota Motor Manufacturing Alabama has produced over the past 14 years were lined up side by side, they would stretch from Huntsville to Los Angeles!  

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Toyota’s New Exhaust Purifying Catalyst Reduces Precious Metal Usage by 20 Percent

February 21st, 2017 by
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Toyota City, Japan, February 22, 2017 — Toyota Motor Corporation announces the commercial availability of a new, smaller catalyst that uses 20 percent less precious metal in approximately 20 percent less volume, while maintaining the same exhaust gas purification performance. The design is the world’s first integrally-molded Flow Adjustable Design Cell (FLAD®) substrate, with a…

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Toyota and Shell One Step Closer to a Hydrogen Refueling Network in California

February 20th, 2017 by
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Torrance, Calif., February 20, 2017 — On February 17, The California Energy Commission (CEC) posted a Notice of Proposed Award (NOPA) outlining subsidies to support hydrogen refueling infrastructure in California. Shell, in partnership with Toyota, will be considered for the installation of hydrogen refueling equipment into seven retail stations in the state of California and…

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2017 Chicago Auto Show – Bill Fay

February 9th, 2017 by

Toyota Division Group Vice President and General Manager Bill Fay reveals the 2018 Toyota RAV4 Adventure, 2018 Tundra TRD Sport and 2018 Sequoia TRD Sport at the 2017 Chicago Auto Show, Feb. 9, 2017.  

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Roughing It in Style – – Toyota Introduces the New 2018 Tundra and Sequoia TRD Sport and RAV4 Adventure Models

February 9th, 2017 by

CHICAGO, Feb. 9, 2017 – – Families on the go, TRD style!  Toyota’s Tundra full-size pickup truck and Sequoia large SUV have long been ideal for adventuresome families in need of that unique combination of performance, utility, towing ability and comfort.  For 2018, the experts at Toyota Racing Development (TRD) have developed the new TRD…

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